Pay Per Click (PPC) is a fast way to promote your website for a particular time and for a targeted keyword whereas SEO is a process to optimize your website to generate targeted traffic through organic search results. Both are popular sources for increasing awareness and visibility but which one is more fruitful in terms …
Matt Cutts, the head of Google’s webspam team, suggested that page speed will soon become a ranking factor in Google search results. Speed has been a consistent factor for comapnies for quite some time now. It is quite evident that Google is giving considerable importance to page speed after all, to improve the user experience …
Whenever you target certain keywords, putting in relevant data on your web pages with decent keyword density is the very first step. But, that’s far from the end of the story as you have a long way to go. When you target keywords with low competition you may be able to make it to the …
If you start a new online business, be it an online store, an interactive website or just a simple personal blog, you’re never going to make it big in the world of internet without making use of some serious SEO. So long as you keep trying things randomly, you’re not going to get any results …
Have you ever wondered what results in high conversions? Is it a successful marketing campaign, lot of search engine traffic, clicks on ads, or hundreds and thousands of back-links? Well, in reality all the above-mentioned things can only drive a lot of traffic to your blog/websites, but it will never improve the conversion rate. The …
