Social Media Beyond Marketing

Seems most businesses are looking at Social Media as a marketing and/or customer service channel. Is this too narrow a view? Is something being missed that could add even more value to the brand than just marketing? Based on our conversations and clients, we think so. What do you think?

SEO, Don’t forget the content.

Gone are the days when you could rank high in Google and other major search engines with loads of directory submissions and article marketing. During early times, blog comments provided valuable back-links and made life easy for the SEO folks to improve the page rank and overall performance of the site pretty quickly. As a …

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