Have you ever wondered what results in high conversions? Is it a successful marketing campaign, lot of search engine traffic, clicks on ads, or hundreds and thousands of back-links?

Well, in reality all the above-mentioned things can only drive a lot of traffic to your blog/websites, but it will never improve the conversion rate. The most important aspect behind higher conversions is an SEO-friendly web design. We’re not talking about the on-page SEO and working on Meta tags (you must have done it already, if you’re getting high traffic), but rather about the importance of using the right fonts, ad placement, and user-friendliness of the website. Read the rest of this entry →