Browsing articles tagged with " internet advertising"
Jul 9, 2008

Internet Advertising and Click Fraud

Lately I’ve been getting more requests from clients to talk with them on the ever important issue of click fraud and the negative effects it has on businesses. In most cases the first question raised is “What is click Fraud” and I would say the shortest to the point answer is “The act of purposely clicking ad listings without intending to buy from the advertiser.” Continue reading »