Web Analytics, Monitor and React.

Apr. 22, 2010 by

So you’ve made the decision to implement Web analytics. Or perhaps marketing is providing some colourful dashboard reports for use in management meetings, but you’re wondering about more than just

Measuring Social Media: An Approach

Apr. 18, 2010 by

There are a lot of Web analytics services out there, from free Google Analytics to paid for, installed-on-server software applications. You can have colourful dashboards and cut the numbers every

Web Analytics for Key Performance Indicators

Jul. 9, 2009 by

Key Performance Indicators or KPI’s as anyone who has implemented them or is responsible for their ongoing management can tell you, are painful at the best of times. But KPI’s can

Do they get Social Media?

Oct. 14, 2008 by

So your a company seeking the wisdom of a third party for your impending entry to the world of social media, the question is Does your potential provider get it?

Website Hits? Mean nothing unless you move the S to the front

Aug. 21, 2008 by

I haven’t been blogging in a few days and I haven’t really been blogging about topics/companies/people lately. Anyways I was reading the newspaper today and noticed something in one of